Businesses have traditionally run on two types of technology platforms, analytical and transactional. But neither was designed to handle the increasingly complex sequence of real-time interactions required by today’s business applications. As a result, leading businesses are quickly moving toward a new third kind of platform – the “system of engagement” – especially for their customer-facing apps.
In this whitepaper, IDC shares their study of the business value of Couchbase’s system of engagement – the NoSQL Engagement Database. After analyzing seven organizations across six industries, IDC found that Couchbase customers experienced, on average:
IDC provides in-depth analysis of their Engagement Database study along with an overview of the fast-growing dynamic data management systems (DDMS) market that Couchbase belongs to.
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To assist clients in developing their businesses through skillful marketing programs and apt utilization of technology to become a valued business firm with perfect deliverance to each client.